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HOW WE ARE CHANGING COTTON

Of the many R&D projects we undertake, none exemplifies our commitment to exceptional fabrics better than our development of a brand new variety of cotton. This was a long-term project, undertaken in partnership with the Cotton Research Institute of Türkiye, culminating in a new plant that produces exceptionally strong, fine and silky fibres. Meander 71, which we grow ourselves, gives us a yarn to rival most of the Egyptian Giza varieties, which we use in special, limited release lines of super-fine cotton fabrics